Question types

Every survey you build in the designer is made up of questions, and the type you choose decides what a respondent sees and how they answer. There are eight question types, ranging from numeric scales to free typing. This page walks through each one — what it captures, what the respondent does, and the behaviour that's specific to that type.

You pick a type when you add a question, and it's fixed to that purpose from then on. Most of the fine-tuning happens afterwards in Question settings; this page focuses on what each type is for. Once people answer, every response flows into Insights so you can read and analyze the results.

Rating

A Rating question asks for a numeric score on a scale you define. You set a start, an end, and a step — for example 1–5, 1–10, or 0–10 counting by 2s. The respondent sees a row of numbered chips and taps one. The scale can hold up to 20 points; if your start, end and step would produce more, the row is capped at 20.

You can add a left label and a right label (anchors) to explain what the low and high ends mean, such as "Not at all" and "Extremely". You can also pick a colour theme: blue (cyan through to navy) or colour (red through to green), applied as a gradient across the chips. Two quick presets — a 1–5 scale and a 1–10 scale — are a click away, or you can set a custom range. Rating is the most flexible scale type and a natural fit for satisfaction questions.

Open text

An Open text question gives the respondent a text box to type a free-form answer in their own words. There's nothing to configure beyond the universal settings — no scale, no options.

Open text and branching

Because an open-text answer has no fixed value to compare against, an Open text question can't be the starting point of a jump. It can still be the destination of one. See Logic & jumps for how routing works.

Single selection

A Single selection question shows a list of options as radio buttons, and the respondent chooses exactly one. You define the list, and each option has a label (and, if you like, a short description). New questions start with two options by default — "Option 1" and "Option 2" — and you can add as many more as you need. Each option also carries a numeric value behind the scenes, which is what jump conditions test against when you branch on the chosen answer.

Multiple selection

A Multiple selection question works like Single selection but with checkboxes, so the respondent can pick one or more options from the list. It uses the same option model — each option has a label, an optional description, and an underlying value. Because answers can be a combination of options, the "list contains" comparisons in Logic & jumps are designed to branch on multiple-selection answers.

Net Promoter Score (NPS)

An NPS question is the standard "how likely are you to recommend us" scale. It runs from 0 to 10 with fixed end labels — "Definitely NOT recommend it" on the left and "Definitely recommend it" on the right — and the standard NPS colour gradient (red through amber to green). Unlike a Rating question, the scale and the labels are locked: you can't change the range, the step, or the anchor text, which keeps every NPS question comparable to the benchmark. The respondent taps a number from 0 to 10.

Rating vs. NPS

Reach for NPS when you specifically want the recommend-style 0–10 benchmark. Reach for Rating when you want a custom scale (1–5, 1–7, your own anchors and colours) for satisfaction, effort, or any other measure.

Opinion

An Opinion question is a Likert agreement scale shown as a row of circles running from Disagree to Agree, with a neutral circle in the middle. You choose 5 circles or 7 circles; the respondent taps the circle that matches how strongly they agree. The "Disagree" and "Agree" end labels are fixed, so all you decide is how many steps the scale has. Opinion questions are the type you'll place in a grid when you want several agreement statements to share one scale.

Emoji

An Emoji question presents five fixed emotion faces: Awful, Disappointed, Ok, Amazing, and Loving it. There's nothing to configure — just add it, and the respondent taps the face that fits their feeling. It's a friendly, fast way to capture a sentiment without numbers.

True/False

A True/False question offers a simple two-option answer: False or True. There are no settings to adjust beyond the universal ones. Use it for a quick yes/no style check, a consent confirmation, or any binary question.

Which types fit a grid

Only Rating, NPS and Opinion questions can be placed inside a grid group, where several statements share one scale. The other types live in plain groups. See Groups & pages for details.