Google review
A Google review campaign appears on your survey's thank-you screen and sends satisfied customers to leave a review on your Google Maps listing. It's a direct path from a happy moment to a public, five-star review.
Online reviews shape whether new customers choose you. By catching people right after they've told you they're satisfied, you turn private goodwill into public proof — at the exact moment they're most willing to act.
What the respondent sees
When a respondent finishes the survey and matches the segment you've attached, the thank-you screen invites them to review you on Google, over the desktop and mobile images and background colour you set. One tap takes them to your Google Maps review page, ready to rate and write.
Set it up
Add a Google review campaign
From the campaigns overview, create a new campaign and choose Google review.
Add your default review link
Paste the Google review URL for your business. This is where respondents go by default.
Add per-store links (optional)
Open the store URLs editor and map each store identifier to its own Google review link.
Style the screen
Pick desktop and mobile images and a background colour so the invitation matches your brand.
Target and preview
Attach a segment of happy customers, set priority and active window, then preview.
The default review link
Every Google review campaign needs a default review URL — the Google Maps link where you'd like reviews to land. To get it, find your business on Google Maps, choose the option to write a review, and copy that link. For a single-location business, this one URL is all you need.
The simplest way to give customers a clean review experience is to use a Google "place" review link that opens straight onto the rating and writing step, rather than your general listing — so there's nothing between the respondent and leaving their stars.
Per-store review links
For multi-location businesses, you can map each store to its own Google review link in the store URLs editor. Each entry pairs a store identifier — the same identifier you pass when distributing the survey for that location — with that store's Google review URL.
When a respondent comes from a particular store, they're sent to that store's review page, so feedback lands on the right location's listing instead of a single shared one. The editor lets you search your store URLs by identifier or link and works through them a page at a time, which makes large estates manageable.
Your default review URL acts as the fallback. If a respondent doesn't match any store you've mapped, they're sent there instead — so no one ever hits a dead end.
Only ask happy customers
Pair this campaign with a segment of satisfied respondents. Inviting unhappy customers to a public review can backfire — keep the public ask for the people who'll leave glowing feedback. A respondent qualifies if they match any segment you attach, so build a segment around your high scorers and attach only that.
When campaigns overlap
If more than one campaign could show on the same thank-you screen, the one with the higher priority wins — and a lower priority number means higher priority, so priority 1 beats priority 2. See the campaigns overview for how priority, scheduling, and frequency work together.